Bryan Fox believes you should ditch the energy drinks and reach for the water.

Bryan is often seen with a smile on his face. Understandable, since many of his days are spent in beautiful places around the world, waist deep in fresh powder. He’s had jaw-dropping segments in nearly 20 snowboarding films and has tried his hand on the other side of the camera as a filmmaker. He’s also added activist to his resume, co-founding Drink Water with close friend and fellow Smartwool athlete Austin Smith, a brand that donates a portion of proceeds to bringing safe water and sanitation to communities that need it most.